Reach European-based frequent travelers

Present in seven countries, the ebookers audience is made up of European frequent travelers who are looking for choice, flexibility, and reassurance when booking their next trip.  

1.5 million

Monthly Unique Visitors*

15 million

Monthly Page Views*


The ebookers audience

The ebookers audience consists of frequent leisure travelers in western and northern Europe, with a medium to high income who look for ample choice and flexibility when booking travel.

  • 70% of ebookers travelers have a medium-high income
  • 43% are between the ages of 35 and 44
  • 64% are parents

About ebookers

ebookers is one of Europe’s leading online travel brands, and its mission focuses on providing travelers with a flexibility and choice to build a trip as unique as they are.

ebookers was established in 1998 as Flightbookers, the UK’s first online travel agent. 

The ebookers brand, part of Expedia Group since October 2015, focuses on providing unique travel experiences to European leisure travel shoppers. As a full-service online travel agent, it offers flights, a wide selection of accommodation, car rentals, packages, and activities. 

Present in Finland, Switzerland, France, Germany, Ireland, and the UK, ebookers provides travelers with a flexibility and choice to build trips as unique as they are.


The ebookers family of brands

Part of the ebookers brand, Mr Jet is a full-service OTA present exclusively in Sweden and Denmark that caters for swedish and danish travelers. Just like the ebookers brand, MrJet offers a wide range of airline tickets, car rentals, hotels and holiday packages.


Drive brand awareness and conversion

Our advertising solutions on ebookers adapt to your needs, whether your objective is building brand awareness or driving conversions. These include …

Co-Op Campaigns

Drive conversions through a collective advertising effort made by multiple brands with common marketing goals. 

Display Advertising

Raise visibility and engage highly qualified travel shoppers with Display Advertising solutions.


Discover more audiences

Take a look at our other brands to find out how you can reach other traveler types.


*Based on Expedia Group Omniture data (Monthly average figures between July-December 2021)

* GlobalWebIndex Q1 2016

Connect with our digital media consultants to learn how to best engage, influence, and convert your target travel audience